CREATIVITY AND MOTIVATIONAL ORIENTATIONS: SEX DIFFERENCES AMONG MANAGEMENT PROFESSIONALS

Abstract

The article is devoted to the study of creativity, its criteria, the personality traits facilitating its manifestation, and the interrelationships between creativity and motivational orientations among female and male professionals in the field of management. Of the study participants, 52 were women, and 40 were men. The findings showed that, compared with men, women demonstrated higher scores in fluency, flexibility, originality, elaboration, overall creativity, complexity, risk-taking ability, and creativity self-assessment. The study also found that the structure of the interrelationships between creativity and motivational orientations differ between women and men. Among women, the creativity indicators are positively correlated with the motivational orientations of altruism and power. In contrast, among men, they are negatively correlated with result orientation, work orientation, and process orientation․